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NEW YORK, May 9, 2014 /PRNewswire/ -- Oatworks, the brand of oat-based smoothies that's changing the game in healthy eating, is proud to partner with City Harvest for the 2014 Feed the Kids food drive. As a supporter of the program, Oatworks will join local institutions and fellow brands in collecting food items to distribute to the city's underserved children over summer vacation. The drive will take place throughout the city between Mother's Day and Father's Day.
During the summer vacation months, one in four New York City children may face hunger in the absence of school lunches. City Harvest's annual drive aims to fill that gap by collecting and distributing food to pantries and soup kitchens throughout the summer. Last year, the drive amassed 150,000 pounds of food--enough to feed more than 1,600 families for an entire summer.
In the business of filling people up with superfoods designed to do bodies good, Oatworks couldn't be a more fitting participant in the drive. Packed with beta glucan, a naturally occurring soluble fiber considered to be the healthiest part of the oat, Oatworks oat and fruit smoothies are a perfect source of energy and nutrients for anyone needing a little food rescue.
David Peters, Founder and CEO of Oatworks, said, "We are very proud to be partnering with City Harvest in their 2014 Feed the Kids food drive. Oatworks is on a mission to bring healthier beverages to the residents of NYC."
"Through the fantastic work that City Harvest does, those who are in need will be able to enjoy our products," Peters continued. "It's vitally important to the well-being of this great city that young people have access to nutritious foods and beverages, so that we can all look forward to a healthier future."
NYC residents are encouraged to look for the Oatworks logo on City Harvest trucks, as well as in City Harvest media placements and at the official Feed the Kids food drive kick-off. Together with City Harvest and fellow participants in the program, Oatworks is proud to be part of the changing face of health and nutrition in NYC.
To read about City Harvest and its charity programming, visit http://cityharvest.org/.
Janine Just, Inc.
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