HUNTSVILLE, AL (WZDX) - Retailers are gearing up for one of the biggest shopping days of the year, Black Friday. But an increasing trend this year is more stores opening on Thanksgiving.
"We open up 8 p.m. Thanksgiving night and we will run all the way through 11 p.m. Friday night," said Target Team Leader Sage Dembrowski.
Dembrowski says his store is putting the biggest items on sale Thursday evening.
"The biggest items Thursday are the TVs. We have the 55 inch, the Samsung and the Element TVs. They are going to be on sale as well as the Vizio's," said Dembrowski.
But it's not just Target that's shucking the tradition of opening at midnight.
"This is the earliest we have ever opened. We are opening at 8 p.m. and we will be open until the next Friday night at 10 p.m.," said Belk Assistant Manager Meg Carstens.
Big sales on boots and sweaters are just two of the reasons Belk expects customers to be lined up at the door.
"One of our best early-bird items is boots. We have lots and lots of boots ready for people to come and shop. Coffee has been a big item the last couple of years. Keurig coffee makers and the K-cups that come with them," said Carstens.
Belk is also featuring another promotion that is sure to bring the shoppers out.
"This year the first 250 customers get a gift card and this year we have a guaranteed $1,000winner," said Carstens.
Back over at Target, the sales will not end Friday night. Saturday is the day to shop if you have your heart set on Christmas decorations.
"Saturday we have 50 percent off all trees," said Dembrowski.
Here's a partial listing of store hours in the Huntsville area:
Toys 'R Us opens at 5 p.m., Wal-Mart and Best Buy will open at 6 p.m. and doors at Belk and Target will open at 8 p.m. on Thanksgiving. Also opening at 8 p.m., are Kohl's, Sears, JC Penney and Staples. K-Mart is open from 6 a.m. to 11 p.m.